How Streetwear Style Is Shaping the Future of Golf

Golf has always had a uniform. Polos, tucked-in shirts, chinos, soft spikes. 

But over the past few years, something’s changed. That uniform is loosening up, and in its place, we’re seeing relaxed fits, bold graphics, streetwear silhouettes, and a clear shift in how players express themselves on and off the course.

This isn’t just about fashion trends. It’s about identity. About inclusion. About a game that’s slowly opening its doors to new players with different backgrounds, routines, and ideas of what golf can be. 

Streetwear has given them a visual language to feel seen in. A way to show up without feeling like they’re dressing for someone else.

In golf terms, streetwear means breathable hoodies instead of windbreakers. Heavy cotton tees instead of moisture-wicking polos. It’s caps with attitude, not crests. It’s gear you could wear to the driving range, a café, or the back nine without changing a thing.

Short on time? Here are the key takeaways

• Streetwear is reshaping golf fashion, shifting focus from rigid dress codes to identity-driven style.

• Modern golfers want versatility, clothing that works on the course, at the range, and everywhere else.

• Brands like Three Putt are leading this shift with relaxed fits, cultural relevance, and gear that reflects how people actually play.

• This isn’t just a fashion trend, it’s a reflection of golf’s changing culture: more social, more inclusive, and way more fun to dress for.

What Is Streetwear, and Why Does It Fit Golf Now?

At its core, streetwear is about identity over uniform. It grew from subcultures (skate, hip hop, DIY sportswear) and became a global movement by valuing expression, comfort, and cultural alignment over rules. It’s not about what you wear to fit in, it’s what you wear to stand out, subtly or not.

Key elements include:

• Limited drops instead of mass production

• Community-first branding, where wearers help define the aesthetic

• Relaxed, wearable silhouettes that move from one setting to another

• Graphic storytelling that says something without a logo overload

So, why is this showing up in golf?

Because golfers, especially younger ones, are showing up differently. Gen Z and millennials don’t want to “look like a golfer.” They want to look like themselves while playing golf. They’re blending work, play, and leisure in ways that traditional gear doesn’t always accommodate. And they’re not just looking for fit and function, they’re looking for brands that reflect how they live and who they are.

Streetwear gives golf room to breathe. To loosen up. To stop chasing tour validation and start speaking to actual players. 

When Did Golf Start to Loosen Up?

There wasn’t one single moment. Just a slow unbuttoning of tradition.

Maybe it started when Tiger turned up in that black Nike mock neck at Augusta. Or when Hatton won a European Tour event in a hoodie and sparked a thousand clubhouse debates. Or maybe it was the day Jordan 1's hit the golf course, and half the sneaker world suddenly cared about carry distance.

But the real shift? That came with COVID.

Courses flung their gates open. Green fees dropped. City kids booked twilight rounds after work. There weren’t many places to go, but the golf course was open, spaced out, and surprisingly… fun. 

You didn’t need a tucked-in shirt to get a tee time. You just needed a swing and something to play in.

Meanwhile, the internet was doing its thing. Golfers were posting fits. Outfits went viral. Influencers weren’t tour pros, they were creators with decent swings and good eye for layering. Suddenly, your hoodie mattered as much as your handicap.

Simulators popped up in warehouse spaces. Public courses welcomed new blood. Golf became social again, not in a country club way, but in a “group chat booked this” kind of way.

Dress codes didn’t vanish, but they became background noise. People were playing, and what they wore looked a lot more like real life. 

How Streetwear Is Actively Changing Golf Apparel

You can feel it in the fit. Old golf clothing for men was snug, polite, and designed to disappear. Today’s stuff? It's got more room to move, literally and stylistically. We’re seeing oversized crewnecks, boxy tees, relaxed tailoring. Golfers want flow, not restriction.

The fabrics have levelled up too. It’s no longer a choice between stiff performance polos or shapeless basics. Now it’s breathable blends, moisture-wicking hoodies, heavyweight cottons with just enough structure to hold their shape. Gear that works during a swing, but also looks good grabbing a coffee after.

And the messaging? That’s evolved as well. Logos used to shout brand loyalty. Now, they say something about the player. A cheeky graphic. A cultural reference. A design that says “I play” without screaming it. 

Most of all, streetwear has pushed golf apparel into a new category: lifestyle.

You don’t change outfits after your round, you just carry on. Hit the range, walk nine holes, jump on a call, meet friends for drinks. One outfit. One identity. No need to toggle between “golf mode” and “real life.”

That’s the difference. And it’s why more players are dressing for the day, not just the scorecard.

The Brands Leading the Shift

Golf’s streetwear movement isn’t just a vibe, it’s being shaped by a crew of golf clothing brands that know the sport, the culture, and the gaps in between. Here's who’s setting the tone:

Three Putt

Started by a golfer who knows what it’s like to bomb a drive and still walk off with a double (I still do this regularly!). Three Putt’s for the players who take the game seriously, but not themselves. Heavy hoodies, relaxed tees, bold-but-grounded designs. 

Our gear feels lived-in from day one (in a good way, I promise!), and it’s made for the kind of golf you actually play.

Malbon Golf

Malbon didn’t just tap into golf culture, they helped build a new version of it. They’ve teamed up with Jordan Brand, dropped collabs with Nike, and wrapped it all in loud, design-forward energy. If golf had a hype section, this would be it.

Eastside Golf

Where mission meets merch. Eastside’s not just here to look good, they’re telling a story that golf’s traditional playbook ignored. With sharp graphics and a message rooted in representation, they’ve become a rallying point for change-minded players who still want to look the part.

Metalwood Studio

Old-school golf vibes, filtered through a graphic designer’s eye. Metalwood brings back retro logos, washed-out tones, and mid-2000s gear—but makes it all feel deliberate, curated, cool. Like finding your dad’s vintage clubs and realising he actually had taste.

Students Golf

If golfwear had a quiet room, this would be it. Students makes subtle, comfort-first pieces. No loud branding, no fuss. Just clean lines, good materials, and a less-is-more energy that works everywhere.

Honourable Mentions

• Bogey Boys – Macklemore’s take: velour tracksuits, heavy retro swagger

• Whim Golf – Elevated cuts, minimal fuss, quiet luxury for the tee box

• Solo Golf – Clean performance gear with a design-led edge

• adidas Golf – Balancing sport and street with crossover drops and sustainable tech

Golf’s Future? It Looks Like You

Golf hasn’t lost its traditions, but it has picked up some swagger.

Streetwear didn’t crash the party; it just gave more people a reason to show up. What we’re seeing now isn’t just a new dress code, it’s a shift in who gets to shape the culture. And that’s long overdue.

For brands like Three Putt, it’s not about chasing hype. We’re focused on building gear that fits how the modern golfer actually plays, moves, and lives. 

One wardrobe. 

One mindset. 

All course, no costume.

Whether you’re a range regular or just figuring out which end of the tee goes down, there’s room for you here, and now, there’s something to wear that actually fits.

Frequently Asked Questions About Streetwear Style and Golf

Can you wear streetwear to any golf course?

Not always. While many public and modern urban courses are embracing relaxed styles, traditional private clubs still enforce stricter dress codes. Always check before you show up in your favourite hoodie.

What are the best streetwear pieces to start with if I’m new to golf fashion?

Start simple: a well-cut tee, a mid-weight hoodie, and a clean cap. These pieces transition easily on and off the course, and brands like Three Putt make them with golf-friendly cuts and materials.

Is there functional tech in streetwear-style golf clothing?

Yes. Many brands blend streetwear aesthetics with tech fabrics: moisture-wicking blends, stretch weaves, breathable layers. It’s about balance: gear that performs without looking like gym kit.

Can I wear streetwear to the driving range or simulator lounges?

Absolutely. These are prime spots where the rules are looser and the crowd more casual. Streetwear fits right in—and often looks sharper than the tucked-in alternatives.

What footwear works best with golf streetwear?

Spikeless golf shoes or sneaker-style models (like those from Jordan Brand or adidas Golf) bridge the gap perfectly. They’re course-legal, comfortable, and keep the look cohesive.

Is streetwear golf gear more expensive than traditional options?

Not always, but prices vary. Some brands (like Malbon) lean premium. Others (like Three Putt) offer quality without markup. You're often paying for smaller runs, better materials, and independent design.

What’s the best way to find new golf streetwear brands?

Instagram and TikTok are hotbeds for emerging labels. You’ll also find good leads through golf content creators, simulator leagues, and curated golf lifestyle shops. Or—start with the brands we’ve already broken down above.